Get more 5-star reviews with post-purchase messages that customers actually respond to — free.
Free forever · No credit card required
A single additional star rating on a Shopify store or Amazon listing can increase conversion rate by 20–30%. Reviews build trust at the exact moment a new visitor needs it most — and unlike ads, reviews compound. Every review you collect today keeps working for you indefinitely.
The problem isn't that customers don't want to leave reviews — most buyers are happy to if the experience was good. The problem is that the default review request emails are generic, transactional, and easy to ignore. 'Please review your recent purchase.' Nobody feels compelled to respond.
The highest-response review requests feel personal, arrive at the right moment, and make leaving a review feel effortless. They reference the specific product, acknowledge the customer's time, and frame the review as helping other people like them — not serving the brand's metrics.
Our free review request generator writes a channel-specific request — email, SMS, or post-purchase page — timed to when the customer has had enough time to genuinely experience the product. The result is more reviews, faster, with higher star averages.
For brands automating their review collection, WaffleIQ's platform generates and sends timed review requests through Klaviyo, Postscript, and Shopify Email, with follow-up logic for non-responders.
How it works
Timing is critical. Consumables need 7–14 days for the customer to experience the product. Apparel needs 3–7 days after delivery. Devices need 14–30 days. The generator adjusts message tone based on your timing.
Email gets longer, story-led review requests. SMS gets a short, conversational message under 160 characters. Post-purchase pages get an embedded prompt that captures the review while the customer is already engaged.
Sign up free to generate and automate your full review collection sequence on WaffleIQ — timed sends, follow-up logic, and channel-specific variants for email, SMS, and on-page.